The Tourism Department oversees all tourism and marketing-related efforts for the Town of Jonesborough. The department works to inspire visitors to experience Jonesborough, Tennessee’s Oldest Town and the Storytelling Capital of the World. The Tourism department oversees marketing efforts including public and media relations, creative strategies, special events, advertising and other promotions. They oversee communication with the public and media about events and announcements directly related to and affecting the Town of Jonesborough.
Cameo Waters, Tourism and Main Street Director, oversees the Town’s tourism and marketing programs as well as the tourism and visitor center staff. The Tourism Director is directly accountable to the Operations Manager and the Town Administrator.
Partnerships with local organizations and affiliates with the Department of Tourism include the Tennessee Department of Tourist Development, Northeast Tennessee Tourism Association Jonesborough Area Merchants & Services Association, Johnson City Convention and Visitors bureau, Main Street Jonesborough, Jonesborough Veterans Affairs Committee, Jonesborough Farmer’s Market, the Heritage Alliance, Jonesborough StoryTown Radio , Keep Jonesborough Beautiful, International Storytelling Center and others.